Feeding The Content Treadmill: Why Shopify Brands Need To Prioritize Their Content Strategy

Today’s episode is brought to you by Visely, an incredible e-commerce personalization and search solution for Shopify brands.

Your Business Is A Journey. Invest In Yourself Today.

Being an entrepreneur or brand marketer is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.

In today’s episode, my guest is Liz Giorgi the Co-Founder & CEO of Soona. They’re a content creation engine that helps Shopify brands to create professional photos and videos for their ecommerce stores, landing pages, social ads, all things visual marketing.

This is a great conversation with tons of learnings on how you can use visual content as your superpower to grow and scale your business.

What You Will Learn Today

What is a "content treadmill".
Why two-thirds of a customer’s purchase decision is based on product photography.
How can your Shopify brand affordable create visual content at scale.

Links And Resources Mentioned

Soona
Soona Shopify App
Get your first photo and one video or gif credit free! Download the app and use code "Fastlane". - Thanks Liz!
Soona Case Studies and Inspiration

Thank You For Listening

I really appreciate your choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s episode, please share it using the social media buttons on this page.

I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on iTunes. They’re extremely helpful when it comes to reaching our entrepreneurial audience, and I read each and every one personally!

Growth Mindset?

Listen to the eCommerce Fastlane Podcast on Apple Podcasts, Spotify, Stitcher, or Google Play. Subscribe to the show and get notifications when new episodes are released.

Episode Sponsor: VISELY

Today’s episode is brought to you by Visely, an incredible e-commerce personalization and search solution for Shopify brands.

Hundreds of Shopify brands have implemented Visely to grow their businesses, converting store visitors into happy, loyal customers, with highly relevant product touchpoints, throughout the customer's initial and repeat journeys.

Seamless Shopify integration, one-to-one personalization, a/b testing, over 20 pre-built and custom widgets, predictive search, dynamic filters, merchandising, best-in-class support, and so much more.

Visely is the perfect solution for efficient e-commerce teams focused on growing their business, not their workload. Start today and find out how Visely can help accelerate growth for your Shopify business!

Visit Visely.io or Visely in the Shopify App Store to begin your 14-day free trial. No credit card is required.

Hosted on Acast. See acast.com/privacy for more information.